Why important?

Know how to handle unpredictability

Corporate Effectuation is to innovation and corporate entrepreneurship as to what Six sigma is to operational excellence. We believe that Effectuation is important for every business in a constantly transforming market place. Unpredictable markets demand adaptability and agility from organizations and Corporate Effectuation offers the proven solutions.

It offers organizations with a solution to the challenges that rigid planning cannot fix. This page provides an overview of many of the challenges that can be solved through Corporate Effectuation. When you read about challenges and obstacles that are faced by your organization, please connect with us at one of our meet-ups or contact us directly.